Website for A.Vogel
Customer
Services
- User interface
- User Experience
- Web Development
A strong brand doesn't need a new formula. But sometimes it needs a new look.. With the relaunch of avogel.ch, we’re bringing together knowledge, content, and products in a new digital format: more clearly structured, with a fresh design, and ready for the next steps.
A Fresh Look, Clear Direction
The current website is showing its age. And not just visually: Over time, an extensive universe of products, medicinal plants, health topics, and various services has emerged.
With this relaunch, we’re reorganizing this world. The information architecture provides better navigation and makes connections more visible. The new design translates the well-known brand into a modern digital presence—fresh, high-quality, and unmistakably A.Vogel.
Sometimes, looking simple is complicated
Health is not just any topic. Products, medical content, and health information are sometimes subject to regulation. What is communicated, where, and how therefore requires special care.
On top of that: quite a lot of content.
We organize content, features, and requirements into a unified structure. The result is a website that feels simple to users, even though there’s a lot going on behind the scenes.
A foundation that grows with you
Behind the scenes, we rely on Next.js and DatoCMS. The modular architecture gives A.Vogel the flexibility to continuously develop content and features without having to redesign the website from scratch every time.
Performance, flexible content structures, and extensibility are thus built into the foundation from the very beginning.
Here's what we did
A.Vogel has a clear vision of what the brand stands for and where it wants to go digitally. We contribute our expertise in design, information architecture, and development.
Together, we'll turn this into a digital presence that feels fresh without losing sight of its roots.
- Information Architecture and UX
- UI Design
- Web Development with Next.js
- CMS Design and Implementation with DatoCMS
- Content Migration
- Technical Design and Testing
Ready for what's to come
The result is more than just a new look: avogel.ch is getting a modern, clean, and flexible digital foundation.
And the journey continues. The foundation we’ve laid paves the way for additional digital offerings and international presence in other countries. What exactly will come of this? More on that later. 🌿
Do you like the design? Then you definitely need to talk to Sarah.